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1. Look, I’ve been doubling down on video this year, but here’s my dilemma: how do you accurately track ROI beyond just views and likes? We had a campaign that boosted website traffic by 30%, but sales lift was murky

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Why short, compliant videos are outperforming traditional patient comms in Australia The data suggests a sharp shift in how patients absorb regulated healthcare information

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Early termination often equals several months of rent — real numbers to wake you up The data suggests landlords most often price early lease termination as a multi-month bill, not a one-month slap on the wrist. In many U.S

Quit the 5-Year Trap: What You Can Achieve in 90 Days If your business is signing multiyear leases out of habit, you could be locking up cash, missing faster growth opportunities, or overpaying for underused space

When a Busy Homeowner Watered Every Day: Laura's Lawn Laura called me frustrated. Her lawn looked thin, patchy, and full of weeds even though she ran the sprinklers every morning for 20 minutes

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