In digital-first procurement, your vendor reputation is your digital...

https://tango-wiki.win/index.php/The_B2B_Reputation_Audit:_Why_Your_Digital_Presence_is_Killing_Your_Sales_Cycle

In digital-first procurement, your vendor reputation is your digital storefront. Before a buyer ever emails you, they check platforms like G2 and LinkedIn to see if you actually deliver on your promises